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Resonate
Engagement Overview
Resonate is a data disruptor that empowers brands with deep, actionable insights into consumer behavior, transforming how companies understand and engage with their audiences through groundbreaking data solutions.
To amplify this mission, IKM crafted a bold and clever brand campaign that highlights Resonate’s unique position as a leader in consumer intelligence, setting them apart in the competitive landscape of data-driven marketing.
The Challenge
As Resonate continued to innovate in consumer data intelligence and introduced new aspects of their product offering, they needed a brand campaign to help establish their pioneering approach and distinguish them from traditional market players.
The Result
IKM delivered a bold brand campaign with positioning, messaging, advertising, and video. The campaign positioned Resonate as leaders in predictive consumer intelligence, driving clear differentiation in the marketplace.
The Work
Positioning, Messaging, Brand Campaign Strategy, Copywriting, Advertising Design, Video Production, Motion Graphics, Script Writing, Talent Management
