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Appian
Engagement Overview
Appian drives digital transformation with a low-code platform that simplifies complex workflows, empowering organizations to streamline operations, improve efficiency, and accelerate growth through robust, customizable automation solutions.
IKM transformed Appian from a low-code pioneer into a recognized process automation leader, advancing their brand to align with their expanding role in driving enterprise innovation.
The Challenge
Appian needed to assert its position as a leader in process automation, challenging IKM to craft messaging that emphasized Appian’s low-code capabilities, scalability, and agility, appealing to organizations seeking efficient digital transformation.
The Result
IKM delivered a cohesive rebrand, establishing Appian’s ‘Orchestrate Change’ messaging. This top-down transformation unified their corporate website, collateral, and digital assets, positioning Appian as a leader in process automation for enterprise clients.
The Work
Branding, Identity, Website Design, Website Development, Collateral Design, Brand Campaign, Outdoor/Indoor Marketing, Event Marketing, Product Marketing
